Our Logo

Every detail in the Old Mill Goods logo is deeply intentional.


The Four-Armed Mill

A nod to the Zia symbol, sacred in New Mexican culture. 

It represents:

  • The four seasons
  • The four directions
  • The four times of day
  • The four phases of life
  • And in our case, a quiet nod to the four phases of the cycle.

Five Bees

Without bees, there is no food. These five bees represent:

  • Pollination — the beginning of nourishment
  • Community — bees work as a hive
  • Preservation — of nature, and of food traditions

Seven Poppies

Poppies are native flowers to New Mexico, and a symbol of beauty, resilience, and restoration. There are seven to honor:

  • The seven days in a week "because each day is another chance to make things right"

 "Goods" Has 5 Letters

A subtle reflection of the five bees, and our belief in:

  • Good food
  • Good care
  • Good stories
  • Good community

575

The Roswell area code (575) is stamped in Abigail’s story and in the land where this brand was born to remind us:

  • Of home
  • Of legacy

With Love,
Old Mill Goods